IMG Magazine

We are pumped to be releasing our inaugural issue of Internet Marketing Guide. Our goal is to help small business owners maximize the Internet for business growth. In our September 2012 issue, we will show how the new Google Plus And Google Plus Local are going to revolutionize your online business And bring lots of new customers to your website.

Social media sites such as Twitter and Facebook continue to grow at a phenomenal rate and yet amazingly, some businesses and companies are choosing to bury their heads in the sand and pretend they don’t exist. Hopefully, if you are one of those businesses we can convince you to bite the bullet and get involved. Once you see how effective it is for your business you will wish that you did it years ago. We also reveal why you should be using YouTube as a way of communicating with your customers and direct them to your
website.

As always we love to receive your comments and feedback so if you have anything that you would like to say about our first issue, or want us to manage your Internet marketing campaigns, then please feel free to contact us.

We look forward to hearing from you…

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Google Local Services

More and more business owners are beginning to realize that incorporating Google local services into their marketing plans will generally yield a steady flow of leads into their business. With the huge surge of consumers using the Internet, to look for products and services, Google is no longer associated with the young and hip crowd. Today, everyone uses the Internet.

Make no mistake that we live in a “now” society. When consumers want information about a product or service, they only have to look to their computer to get that information on demand! In order for your business to continue to compete, you must have a strong presence online, particularly on Google.

So, perhaps you own a business, and have spent thousands over the years, investing in the Yellow Pages, direct mail, and other forms of traditional advertising that has simply dropped off in providing a ROI. Will these forms of advertising cease to exist? Probably not…Has the Internet taken a large percentage of consumers, looking for a local company to do business with? Absolutely!

The good news is that your business can capitalize growing trend. Google + Local continues to be one of the best ways quickly get new leads flowing into your business.

So, why consider using Google local services? Other than the lower costs (as compared to traditional advertising) search engine optimization can provide the largest ROI of any advertising medium out there. With the wealth of information available online, the process of learning SEO can be simple.

Award-winning provider of Google Local Services

Webfective Online Solutions is an award-winning provider of affordable online marketing services that will help business your company ahead of your competition, and begin to provide a steady flow of new leads into your business. Click here to learn more about our Google local services, or call us today at 616-723-0119.

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Google Plus For Business

Businesses have for a long time seriously underestimated the usefulness and relevance Google plus for their success. This situation can be remedied by the Google plus SEO which can be used to improve the ranking of business sites. If used correctly Google social integrated with Google business tools can greatly boost the selling outcome of any business.

 
Google plus is enhanced by Google hangouts on air that combine the power of Youtube that enables interactive streaming to businesses at no extra cost. Hangouts on air have created a huge draw of the online community and they allow as many as eight to nine people to take video chats at a round table concurrently. The video chats are broadcasted and recordable for anyone to watch.

Google plus is not a shadow of Google search but also boasts of over 100 million users. These users not only enjoy Google plus for business promotion but also the benefit of Google searches that are integrated within it. Creating a Google plus page for your business puts it at the top of Google search listings, it therefore gives you access to new customers as well as keeping you in contact with your current ones.

Another great benefit of Google plus is the ability of its users to control the information they wish the people in their networks to see. They can also categorize the people in their networks using “circles” which solve the “targeting” problems often experienced by users trying to make their presence known on business pages of Facebook.

There are many ways in which one can make the best out of Google plus for ones business, the basic is off course to signup for a Google and Gmail account and then follow the simplified steps to create a Google plus page.

Google Plus For Business – Conclusion

In conclusion Google plus has produced a business experience that is unique and helps potential customers in finding their desired information and direct them to your exact website.

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Local SEO Marketing

Increasing the customer size is the mission of every local business. It is a fact that the customers are the back bone of every business. Local seo marketing should therefore be a priority when it comes to identifying and reaching potential customers. There are very many sites and companies today that offer wide range of platforms for seo local marketing. One of these companies is Google which is the largest search engine provider in the world.

Local seo marketing

Google + Local is a seo marketing platform offered by Google. This gives local businesses the opportunity to market themselves. This is because the business will be able to reach over 100 million users who are their potential customers. As a business company you are given the opportunity to market yourself in the most convenient and personalized way possible. It allows people to express how they feel about your business to you and also to the other people in the Google network.

The way it works

In the Google + page, there is tab named local in the sidebar. Using this tab one is able to perform a search for any local business they want. The businesses that have embraced local seo marketing and obtained Google + Local page are the ones that have the upper hand since any search done within Google is able to retrieve the Google + Local pages. This is why each local business requires to obtain a Google+ Local page.

How to acquire Google+ local

Once you make a decision to embrace local seo marketing and decide to join the Google + Local-(which I highly advocate you do) just visit the Google page and register. They have made the registration process as simple as local seo marketing.

If you are to secure your future in local business, then local seo marketing is not an option. Get yourself a Google+ Local Page and be able to reach millions of customers.

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Social networking via Google Plus Local.  Because Google Plus Local is fully integrated into the Google Plus social networking platform, businesses now have the opportunity to interact with their customers on a large scale via their Google Plus Local pages.  You can post updates, send and receive private messages, develop a following, organize your following into categories (or “circles”), and even leave reviews for other businesses using your Google Plus Local profile.  These advanced social networking features carry a broad range of exciting opportunities for connecting with your customers in powerful new ways.

Google Plus Local reviews.  Google Plus completely revolutionizes the way customers leave reviews for your business. First of all, customers who want to leave reviews must be logged into their Google Plus accounts.  This means that there are no longer anonymous reviews, which carries two very important benefits: 1) malicious and spammy reviewers will be deterred from leaving reviews, and 2) you will know exactly who left what review, and you can respond to them directly, through their Google Plus profiles.  The second great thing about Google Plus Local reviews is that, in place of the previous 0 to 5 star rating scale, there is now a 30-point rating scale that requires reviewers to break down their ratings into specific aspects of your business (customer service, food, and décor, for example).  This gives you a great advantage when it comes to interpreting and applying reviewer data for the betterment of your business.

Reach.  It used to be that Google Places listings were only shown on Google Search results pages.  Now, your Google Plus Local listing will show up when web surfers search Google.com, Google Maps, and Google Plus, as well as when people access Google through mobile apps.

Take advantage of everything Google Plus has to offer your business by enlisting the help of competent professionals like us.  We can be reached by phone, at 616-723-0119, or take a look at our Google + Local Optimization Service

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